Netflix In Focus
Visual Development, TV intro

Client: Netflix
Studio: LooseWorld
Creative Director: Jesse Benjamin
My Role: Logo Design, Brand Elements, Motion Design, Intro
Netflix In Focus is promotional content produced as a prank on the cast from the hit show "On My Block." The cast is scheduled for an interview with a ridiculous host who asks silly questions and is ignorant of both the cast and the show itself. 
I was responsible for designing the logo, the show intro, and developing the visual direction for the show package. We wanted the aesthetic to resemble that of an elegant docu-series or in-depth interview series - upscale, mature - to create contrast with the goofy nature of the prank.
1m+ views 🤸

Full video: Netflix In Focus
Logo Graveyard
These little guys took one for the team and we wouldn't be where we are today without their sacrifice. Salute.

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